Settings is where you set up your account, connect Instagram and Facebook, add your team, and decide how the inbox behaves. This guide covers every tab in the order it appears. Most of it you set once and only come back to when your team or your process changes.
If you only want the settings that matter on day one, start with the Settings Quick Start.
In this guide
How the Settings Section Is Organized
Click Settings in the left menu. The tabs run down the left side of the page.
Profile and Notifications are yours alone. Changing them doesn't affect anyone else on your team.
General, Connections, Integrations, and Team apply to the whole account.
Campaigns opens to allow you to create and configure Activities and Pipelines.
Inbox opens to show Inbox Settings, Inbox Agents, Relationships, Spotlights, Labels, and Saved Responses.
Under the tabs, the Inbox Agent Seats card shows how many of your plan's Inbox Agent seats are in use.
Most settings save as soon as you change them. Windows that open on top of the page have their own save button.
Profile
Your own details and preferences.
Basic Information
Your First Name, Last Name, and Email. This is the name and email on your Ellipsend login.
Local Timezone
Your own time zone. Open the dropdown, search for your city or region, and select it. Each person on your team sets their own.
Your local time zone is separate from the company time zone on the General tab. The Time Zones setting under Inbox Settings decides which of the two the inbox uses.
Appearance
Turn on Dark mode to switch Ellipsend to a dark theme. It only changes how the app looks for you.
Security
Click Reset Password and we'll email you a link to set a new one.
Notifications
Email Notifications controls which emails Ellipsend sends you.
Page Disconnected. An email if your company's Facebook or Instagram Page gets disconnected.
Post Published. An email when a company Facebook or Instagram post publishes, or fails to publish.
Ellipsend Updates. News and updates from Ellipsend.
Keep Page Disconnected on. If the connection drops, this email is how you find out right away.
Under Inbox, the Message sounds switch turns the new-message sound on or off. This only changes it for you.
General
Details for the whole account.
Company Name
The name of your business in Ellipsend.
Company Timezone
One time zone for the whole company. It gives your team a shared clock, wherever each person is.
It's used in two places. In Reports, choosing Use Company Timezone means everyone on your team sees the same numbers. In the inbox, the Time Zones setting under Inbox Settings can show timestamps in the company time zone for everyone.
Connections
Where you connect the social accounts Ellipsend works with.
Meta
The Meta card shows your Facebook Page and your Instagram account, each with a status of Connected or Not connected. If you haven't connected yet, this is where you log in with Facebook. The full walkthrough is in How to Connect Instagram & Facebook to Ellipsend.
Click the Facebook or Instagram row to choose which Page or account this Ellipsend account uses. The icon at the end of each row is Disconnect page, which disconnects that one Page or account.
There are three buttons at the top of the card. They can show as icons, so hover one to see its name.
Copy invite link. Copies a link you can send to the person who manages your Facebook Page, so they can connect it for you.
Refresh Facebook permissions. Reopens the Facebook window and pulls fresh access. Start here if messages stop coming in, for example after a Facebook password change. It's also how you add a new Page later.
Log out of Facebook. Logs your Facebook login out of Ellipsend. Your Page and your Instagram account both show Not connected until you log in again.
If everything shows Connected and messages still aren't arriving or sending, the cause is usually two settings on your Facebook Page. See How to Give Ellipsend Control of Your Conversations.
TikTok
The TikTok card connects TikTok and TikTok Ads.
TikTok messaging isn't supported yet. Connecting TikTok lets you track how your TikTok content performs in the Content and Social tabs of Reports.
Integrations
Integrations connect Ellipsend to your other tools, mostly so bookings and purchases log themselves. Click Integrations and pick a tile. Which tiles you see depends on your plan.
Calendly. Tracks bookings automatically. Available on every plan.
Go High Level. Tracks activities automatically through the GoHighLevel integration. Available on Pro and above.
Webhook. Sends real-time event notifications from Ellipsend to your own systems. You create the keys and choose which events you receive. See Webhooks: Send Ellipsend Events to Your Own Tools.
MCP. The MCP AI toolkit, for connecting Ellipsend to AI assistants.
Zapier. Connects Ellipsend to the other apps in your workflow. Available on Pro+ and Premium.
API. For connecting your own tools. Available on Pro+ and Premium.
If your plan doesn't include Zapier and the API, you'll see Need more integrations? in their place, with an Upgrade Now! button.
A tile that needs a connection shows its status, like Not connected.
API
Click the API tile to open the API page. Back to Integrations takes you back to the tiles. The page has three parts.
API Token. Your bearer token, with the date it expires. Click the copy button beside it, then use it to connect to apps like Zapier or send it in the Authorization header of every request, as the word bearer followed by the token. Anyone with this token can act on your account, so share it the way you'd share a password.
Ellipsend Tracking Token. The URL Parameter field is the tracking parameter Ellipsend adds to all of your links. Leave it blank to turn tracking off.
Api Log. A record of the requests that reached your account. Each row shows Created On, Method, Path, Status, Request Body, and Response Body. It's the first place to look when a booking or purchase didn't log.
Setup steps for each tool are in How Tracking Works and How to Track Conversions from GoHighLevel in Ellipsend with Activities.
Team
Who has a login to your account, and what each person can see.
The Team Table
Every person on the account is listed with their Name, Email, and Role. The icons at the end of each row copy the person's ID, Edit them, or Delete them.
Someone you invited who hasn't finished setting up shows as Pending Setup. Their row has two icons. Copy Account Creation Link copies their signup link so you can send it to them yourself, and Revoke Invite cancels the invitation.
Adding a Team Member
Click the + next to Team.
Enter the person's Email and choose a Role.
Turn on Add as Inbox Agent for anyone who will reply to contacts.
Click Send Email. They get an email to set up their own name and password.
Don't skip step 3 for anyone who works conversations. A login only lets someone read the inbox.
If you don't see Add as Inbox Agent, check the Inbox Agent Seats card under the Settings menu. Your seats are likely all in use. The Inbox Agents section below covers what each plan includes and how to add more.
To create the login yourself, click Show All Fields and fill in Password, Repeat Password, First Name, and Last Name. The button changes to Create User. Click it, then share the login details with them.
Roles
A role controls which parts of Ellipsend someone can see.
Owner. The owner of the account.
Admin. Full access to every area of Ellipsend.
Manager. Most areas, without sensitive ones like billing.
Regular. The core features, including the Inbox and Automations.
Inbox Only. The Inbox and nothing else.
Social Metrics Only. The Social tab in Reports and nothing else.
Community Manager. Comments and the Inbox, and nothing else.
Most teams give setters the Regular role and a setter manager the Manager role. Anyone else on the team can be an Admin or a Manager.
Who Can See Reports
Owners, Admins, and Managers can see all of Reports. Team members with the Regular or Inbox Only role can't see Reports unless you turn it on for them.
When you choose Regular or Inbox Only in the Add User or Edit User window, an Agent performance reports toggle appears. Turn it on and Reports shows up in that person's left menu, limited to the Agents tab. It's how you let a setter see agent performance without making them a Manager.
Roles and Inbox Agents
A role doesn't let someone send messages. A team member with any role can open the inbox and read conversations, but to reply to contacts and have contacts assigned to them, they also have to be an Inbox Agent. Add them when you invite them, or later from Settings → Inbox → Inbox Agents.
Editing or Removing a Team Member
Click Edit on a row to change someone's email, role, or name. The same window has Reset Password, which sends them a reset email.
Before you delete someone, reassign their contacts so no conversation is left without an owner. Then click Delete and confirm. Deleting a team member takes the Owner or Admin role.
Activities
An activity is a record of something that happened with a contact, like a call getting booked or a purchase. Activities are what Reports count. You define them in Settings → Campaigns → Activities.
Activity Groups and Activity Types
Activities are organized into groups. To add a group, click the + next to Activities, type a name, and confirm.
Inside a group, type a name into Add an Activity Type and press Enter. The Update an Activity Type window opens so you can set it up.
Each activity type has its own row. Drag a row to reorder it. The icons on the row copy its ID, duplicate it, edit it, or delete it. Deleting an activity type also removes it from any pipeline stage it was mapped to, and it can't be undone.
Fields
In the Update an Activity Type window, click Add a New Field to collect a detail whenever the activity is logged, like a date, a dropdown choice, or a note. Turn on Input is Required for anything your team shouldn't skip.
The fields that matter for Reports are Money fields. Each Money field is one of two types.
Received. Cash collected.
Expected. Total revenue, including payments still to come.
On a $4,500 offer with $1,000 paid up front, Received is $1,000 and Expected is $4,500. These two fields feed every revenue number in Reports.
Important Note: The other field types don't change your reports. They're just helpful to add data for future reference in the Inbox.
Activities Linked to a Booking Tool
An activity type that's connected to a booking tool (i.e. Calendly) shows that tool's logo beside its name. When a booking comes in, the activity is logged for you. A linked activity type can't be deleted until you unlink it.
Limits
How many activity types you can have depends on your plan. Plans and Limits has the numbers.
Pipelines
A pipeline is the set of stages a contact moves through on the way to a sale. A contact sits in one stage at a time. You build pipelines in Settings → Campaigns → Pipelines.
Pipelines and Stages
To add a pipeline, click the + next to Pipelines, type a name, and confirm.
To add a stage, type a name into Add a Stage inside the pipeline, pick its status, and confirm. Drag a stage to change the order. The icons on each stage copy its ID, edit it, or delete it. The icons beside the pipeline's name rename it, duplicate it, or delete it. Deleting can't be undone.
Stage Status
Every stage is Active, Won, or Lost. Reports uses Won and Lost to count your deals won and deals lost. Set your purchase stage to Won and your abandoned or disqualified stage to Lost. Everything else stays Active.
Mapping Activities to Stages
For your reports to be accurate, your activities need to be mapped to pipeline stages.
Click Edit on the stage. The Pipeline Stage Activities window opens.
Check the activities that belong to that stage.
Click Save.
Once an activity is mapped, moving a contact into that stage in the inbox logs the activity, so nobody has to remember a second step. It works in the other direction too. When an activity comes in through an integration or the API, the contact moves into the stage connected to that activity.
An activity can only be mapped to one stage in a pipeline. If it's already taken, it shows Assigned to with the name of that stage.
Limits
How many pipelines and stages you can have depends on your plan. Plans and Limits has the numbers.
Every account starts with a default campaign, so most accounts only set up stages and activities here. Building more campaigns is for Premium and Enterprise, and is covered in Build a Campaign. More on how stages and activities show up in your numbers is in the Reports guide.
Inbox Settings
Settings → Inbox → Inbox Settings controls how the inbox behaves for your whole team.
Allow Non-Admin Users to View All Contacts
This is off by default. While it's off, team members who aren't Admins or Managers only see the contacts assigned to them and the contacts that aren't assigned to anyone. Admins and Managers always see every contact.
Turn it on and everyone can see each other's assigned contacts. Most teams turn it on. Leave it off if you want each person working only their own contacts.
Shared Read Status
When this is on, a message that anyone on your team reads is marked as read for everyone. Most teams leave it off, so each person keeps their own unread list. Turn it on if your team works the unread conversations together as one shared list.
Typing Indicators
When this is on, the contact sees that you're typing while someone on your team writes a reply in Ellipsend. People are used to seeing it in their DMs, so it makes the conversation feel like it's with a person.
Read Receipts
When this is on, opening a contact in the inbox marks their latest message as seen. The contact sees that on their side, the same way they would if you'd read it in the Instagram or Facebook app.
Pause Automations After Agent Sends Message
This is on by default. When someone on your team messages a contact, automations stop triggering for that contact for 1 day. That keeps an automated reply from landing in the middle of a real conversation.
Use the Pause Automations for dropdown to change the length. The options are 30 minutes, 1 hour, 2 hours, 8 hours, 1 day, 2 days, 3 days, 7 days, and Forever. We recommend 1 day or 7 days. Turn the setting off if you never want a reply from your team to pause automations.
You can also pause automations for one contact at a time from the contact panel in the inbox.
Time Zones
Chooses which time zone the inbox uses for timestamps.
Company Time Zone. Everyone sees inbox times in the company time zone from the General tab.
User Time Zone. Each person sees inbox times in their own Local Timezone from their Profile tab.
Inbox Agents
An Inbox Agent is a team member who can reply to contacts and have contacts assigned to them. You manage them in Settings → Inbox → Inbox Agents. The page itself is titled Assignment, because it's also where you decide how contacts get assigned.
Adding and Removing Inbox Agents
The Inbox Agents table lists each agent and the share of new contacts they receive on Instagram and Facebook. Click Edit to change it.
To add someone, type their name under Add team member, select them, click Add, then click Save Changes. They can reply from the inbox right away. Only people who have accepted their invite show up in the list.
To remove someone, click the trash icon beside their name. Ellipsend asks what to do with their contacts. Pick another agent, or pick Unassigned, then click Save Changes. They keep their login and their role, and go back to read-only in the inbox.
There's more in What Is an Inbox Agent?
Inbox Agent Seats
Your plan sets how many Inbox Agents you can have. Plans and Limits lists the seats on each plan.
The Inbox Agent Seats card under the Settings menu shows how many seats you've used, like 3/3.
If you don't see a way to add an Inbox Agent, every seat on your plan is in use. You can free one up by removing an agent who no longer needs to reply. If your team has outgrown your seats, click Purchase Inbox Agent Seats on that card to add more, or move up to the next plan.
Auto-Assign on Agent Message
This assigns a contact to the agent who messages them. Turn it on when you set up your account, whether or not you also use auto-assignment. There are two options, and only one can be on at a time.
Only If Unassigned. Messaging a contact nobody owns assigns it to you. We recommend this for most teams.
Even If Assigned. Messaging any contact assigns it to you, including one that already belongs to a teammate.
When you first connected your account, Ellipsend pulled in your existing conversations. Every one of those contacts starts out unassigned. With one of these options on, each contact is assigned as your team works through them. With both off, they stay unassigned.
That matters for your numbers too. The Agents tab in Reports only counts contacts that are assigned to an agent, so an unassigned contact's revenue and bookings don't show up for anyone there.
Auto-Assignment
Auto-assignment handles new contacts. It hands every new contact to one of your Inbox Agents automatically, in rotation, based on the percentage you give each agent. With two agents at 50% each, new contacts alternate between them. It runs when a contact is created, however they came in, including a contact created by an outbound message.
Turn on Enable Auto-Assignment. The Edit Auto-Assignment window opens so you can set the split.
Cross-Platform sets one percentage per agent, used for both Instagram and Facebook.
Per-Platform sets Instagram and Facebook separately. One agent can take all of Instagram while another takes all of Facebook.
The percentages have to add up to 100% for each platform. Until they do, Save Changes stays dimmed. If you close the window without a split that adds up, auto-assignment turns itself back off.
An agent at 0% is still a full Inbox Agent. They can reply to any conversation and have contacts assigned to them by hand. They won't receive new contacts automatically.
Click How does this work? on the page to see the order contacts will be handed out in, and who is next.
Choosing How to Assign
Most teams run both. Auto-assignment gives every new contact an owner from the first message, and Auto-Assign on Agent Message picks up everything else, including the conversations that were pulled in when you connected.
Auto-assignment isn't a fit when your agents cover different hours. If one person works the inbox from 9 to 5 and another from 5 to 9, new contacts would keep going to whoever is offline. In that case, leave Enable Auto-Assignment off and keep Only If Unassigned on. Whoever messages a contact first gets it.
Relationships
A relationship describes how a contact is connected to your business, separate from where they are in a pipeline. Client, Competitor, Do Not Contact, and Employee are common ones.
Click the + next to Relationships to add one. Use the icons on each row to edit or delete it. In the inbox you can filter by relationship, and a Saved Response can set one for you after it sends.
Spotlights
A Spotlight is a saved view of the inbox, built from a set of filters. This tab is titled Shared Spotlights. It lists every Spotlight that's been shared with your team, with its Spotlight Name, who it was Shared By, and the date it was Created On.
You create and edit Spotlights in the inbox, not here. Deleting one from this tab removes it for everyone, and it can't be undone. How to build them is in Inbox & Messaging.
Labels
Labels are tags you put on contacts so you can find and filter them later. The table shows each label and the number of contacts that have it.
Click the + next to Labels, type a name, and click Save. Use the icons on each row to rename or delete a label. Before you delete one, Ellipsend shows how many contacts it's on.
A label can be added by hand in the inbox, by an automation, or by a Saved Response after it sends. When you type a brand-new label on a contact in the inbox, it saves, so you can pick it next time.
Saved Responses
A Saved Response is a message you write once and reuse. In the inbox, type / and its shortcut to send it.
This tab is the full library. Down the left side are Pinned, All, Recently Used, your folders, and Unsorted. The table lists each response by folder with its Type, its Access (Only mine or Team), who it was Created by, and a folder dropdown. A lightning bolt beside a shortcut means that response runs actions after it sends. Search all saved responses matches the shortcut, the message text, and button text.
Creating a Saved Response
Click the + next to Saved Responses.
Enter a Shortcut Trigger, up to 10 characters.
Choose a Message Type.
Write the message or choose the file.
Pick a Folder, or leave it in Unsorted.
Turn on Share with your team if everyone should be able to use it.
Click Add.
The button beside the message box can rewrite your draft in a different tone, like Friendly or Concise.
Message Types
Basic Message. Text, up to 999 characters.
Button Message. A button with a web address, plus an optional message. Send your links this way so tracking carries through to Reports.
Gallery Item. An image with a title and a button. JPG or PNG, up to 8MB.
Image. PNG, JPG, or GIF, up to 8MB.
Video. MP4, up to 25MB.
Audio. An audio file up to 25MB.
Actions only (no message). Runs actions without sending anything.
Folders, Pins, and Order
Folders keep a big team library readable. Click New folder under the list on the left, name it, and click Save. Each folder's heading in the table has Rename and a trash icon; deleting a folder moves its responses to Unsorted, not the bin. Drag the handle beside a folder name to change the order folders appear in.
To move a response, drag it by the handle on the left into another folder, or pick the folder from the dropdown on its row. Drag within a folder to change the order. The order is shared across the team, so the responses your setters reach for most can sit at the top. You can only move responses you're allowed to edit.
Tick the pin box beside a response to keep it under Pinned, which also sits at the top of the All view and the / menu in the inbox. Recently Used fills itself with the responses that were inserted most recently.
Actions After Sending
A Saved Response can do the follow-up work for you. Open After sending, click Add action, and choose what happens once the message goes out.
Set stage. Moves the contact to a pipeline stage.
Add label. Adds a label to the contact.
Assign to. Assigns the contact to a team member.
Set relationship. Sets the contact's relationship.
Schedule follow-up. Schedules a reminder, or an automatic send inside the contact's 24-hour window, for later. One per response, and it always runs last. See Schedule Follow-Ups.
You can add up to 10 actions. They run from top to bottom after the message sends. If the stage has an activity with required fields, you'll still fill those in.
Frequently Asked Questions
My setters can't see all the conversations. Why?
Allow Non-Admin Users to View All Contacts is off by default. While it's off, team members who aren't Admins or Managers only see contacts assigned to them and contacts that aren't assigned to anyone. Turn it on in Settings → Inbox → Inbox Settings.
I invited someone, but they can't send messages. Why?
They aren't an Inbox Agent yet. A role lets someone log in and read the inbox. Being an Inbox Agent lets them reply. Add them in Settings → Inbox → Inbox Agents.
I don't see a way to add an Inbox Agent. Why?
Every Inbox Agent seat on your plan is in use. Plans and Limits lists the seats on each plan. Remove an agent to free up a seat, click Purchase Inbox Agent Seats on the Inbox Agent Seats card under the Settings menu, or move up to the next plan.
Why did my automation stop sending to a contact?
Someone on your team probably messaged that contact. Pause Automations After Agent Sends Message pauses automations for that contact for 1 day by default. Change the length or turn it off in Settings → Inbox → Inbox Settings.
Why are my older conversations unassigned?
Conversations Ellipsend pulled in when you first connected start out unassigned. Turn on Only If Unassigned or Even If Assigned under Auto-Assign on Agent Message in Settings → Inbox → Inbox Agents, and each one is assigned as your team messages them.
Why can't I save my auto-assignment split?
The percentages don't add up to 100%. In Per-Platform, Instagram and Facebook each need to add up to 100%.
Why did auto-assignment turn itself off?
The saved percentages didn't add up to 100%, or there were no Inbox Agents left to assign to. Open Edit on the Inbox Agents table, fix the split, and turn it back on.
Why do my teammates see different times in the inbox?
Time Zones is set to User Time Zone, so each person sees times in their own time zone. Switch to Company Time Zone in Settings → Inbox → Inbox Settings if you want everyone on the same clock.
Why can't I add another stage, activity type, or pipeline?
You've reached the limit for your plan. The limits are in the Activities and Pipelines sections above.
Messages stopped coming in. What should I check first?
Go to Settings → Connections and click Refresh Facebook permissions. If that doesn't fix it, follow How to Give Ellipsend Control of Your Conversations.
Can my setters see Reports?
Not by default. Owners, Admins, and Managers see all of Reports. For someone with the Regular or Inbox Only role, click Edit on their row in Settings → Team and turn on Agent performance reports. Reports then shows in their left menu, limited to the Agents tab.
How do I remove someone who left the team?
Reassign their contacts first. Then delete them from Settings → Team.






